TASK AND YOU SHALL RECEIVE

A campaign to celebrate the done! Because nothing feels better than a job well done, even if you don’t do it yourself.
This work highlights Taskers fufilling a variety of services, from cleaning apartments to a successful move.

This campaign had great results! Not only was it an Effie Finalist, but TaskRabbit saw 38% increase in jobs booked, 56% increase in new user sign-ups and 56% increase in app downloads.
One of my favorite projects, it was great getting to collaborate with Arcade Studio.

Round 2!

This second round of creative launched during peak covid.
Wanting to make people feel safe without leaning to heavy into the messaging, we added colorful masks to our Tasker rabbits.